Product photography and artistic direction for inclusion in the brass collection's 5S Texture catalog. Application on other digital communication media of Tupai.
An innovative and sustainable stand that responds to the University of Aveiro's challenge for its presence at Qualifica (in Porto) and Futurália (in Lisbon), the two largest national education and training fairs. In the shape of a stylized tree and 8 meters high, this is a light and absolutely unique space made from 90% recycled cardboard with FSC® certification, a seal that guarantees the responsible origin of the materials. In addition to its distinctive design, the stand makes the visiting experience memorable with sustainable and creative brand activations. We focused on digitalization to reduce the ecological footprint by using interactive displays, Instagrammable spots and LED lighting.
Cyclical email sending is crucial for rhythmic communication with the brand's contact list. This is why Motrinde invests in newsletters with strategic and seasonal content to communicate with its audience. A graphic approach aligned with the brand’s guidelines.
